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What’s Driving Casinos’ Growth in Non-Gaming Revenue?

by Mark Brandau, Director of Content |

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Duetto Co-Founder and Chief Product & Analytics Officer Marco Benvenuti explains the rise of the integrated resort, which has raised the importance of tracking non-gaming spending and leveraging it to maximize casino profitability and loyalty.
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Mark Brandau, Director of Content

Mark joined Duetto in January 2016 from market research firm Technomic, where he began his content marketing career after nearly a decade as a business-to-business journalist covering the restaurant industry. As assistant director of content, he helps steer the creation and promotion of all Duetto's content across its blog, video and social-media platforms, as well as sales collateral and internal communications.