Posts Tagged ‘STR’

Travel Ban Creates Confusion, Angst for U.S. Hotels

by Ed Watkins, Contributing Editor |

The travel industry — particularly airlines, but also hotels — is in a state of flux until a final decision is made on U.S. President Donald Trump’s order to ban travel from seven African and Middle Eastern countries. Until the issue is resolved, travel plans remain up in the air for perhaps thousands of people with plans to come to the United States for business, leisure or to visit family.

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Why currency fluctuations provide Revenue Strategy opportunity to savvy hoteliers

by Sarah McCay, Contributing Editor, EMEA |

Currency fluctuations are the norm. Exchange rates have always peaked and troughed. So why do hoteliers hold their breath each time a major currency, such as the pound sterling, takes a nosedive?

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Are Hotels Using Big Data to Their Advantage?

by Jason Q. Freed, Managing Editor |

Big Data and predictive analytics are poised to make a major mark on hotel revenue management in 2017. Access to new, forward-looking data sets are expected to provide additional insight into market demand, and integrating customer data will allow hotels to better anticipate their guests’ needs and personalize every aspect of the guest stay, including a tailored rate.

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What’s ahead in revenue management in 2017?

by Ed Watkins, Contributing Editor |

As we all dive into the new year, hotel owners, operators and revenue strategists are probably a bit perplexed as they try to determine what kind of 2017 it will be. Will the hotel industry’s long upswing continue with further increases in occupancy and higher levels of average rate? Or will the merry-go-round finally come to a stop and everyone need to devise ways to gain bigger shares of declining or flat markets?

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