Posts Tagged ‘revenue management’

A Hotel Marketing Lesson in Mexico’s Rapid ADR Growth

by Pamela Espinoza, Contributing Editor, Latin America |

According to a recent report by STR, the Mexico hotel industry experienced positive year-over-year performance in 2016, beating expectations and setting a high bar for further growth in the market. The numbers are impressive and, upon a closer look, they reflect the importance of hotel marketing and of being aware of your competition’s performance and changes.

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How Revenue Management Can Help You Prepare For Downturn

by Jason Q. Freed, Managing Editor |

It’s no secret that hotel operating costs are on the rise, in many cases at an even higher clip than revenue. Hoteliers are pointing to inflated digital marketing costs, and with the emergence of new distribution channels like Google, TripAdvisor and Facebook, the cost of acquiring guests is higher than ever before.

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How to Hire the Right Director of Revenue Strategy

by Ed Watkins, Contributing Editor |

The position of Director of Revenue Strategy is like no other in the hospitality industry. The range of expertise, talents and experience required to successfully guide a hotel to maximum revenue generation and profitability cuts across the spectrum of hotel disciplines and departments.

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Marriott to Offer Exclusive Reduced Rates to Rewards Members

by Mark Brandau, Director of Content |

A look back at last week’s top hotel headlines and how they will impact your Revenue Strategy.

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