Posts Tagged ‘OTAs’

How Expedia and Wyndham are Fighting for Loyalty

by Jason Q. Freed, Managing Editor |

While it was all in good fun, a recent webinar presented by EyeforTravel on the current state of hotel loyalty pitted hotel brand programs vs. OTA programs and brought out some subtle jabs by each side.

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Mexico Hotels Use New Insights to Capture Demand

by Pamela Espinoza, Contributing Editor, Latin America |

The Mexico Tourism Board announced that a record 35 million international travelers visited the country in 2016, which places Mexico at the No. 9 position of the most visited countries in the world. The impressive 9% increase from the previous year tells an important story to revenue directors as market diversification has been key.

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Smart Pricing Strategies During the Path to Purchase

by Ed Watkins, Contributing Editor |

For leisure travelers in particular, the trip planning process most likely starts with a decision on a destination: beach or mountain, domestic or international, urban or off the beaten path. The path to purchasing a vacation is often a lengthy one—up to seven weeks or longer, according to some research—in which consumers consider a number of factors before making a decision.

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