Posts Tagged ‘market segments’

How to keep Airbnb from stealing your corporate business

by Ed Watkins, Contributing Editor |

To some hotel operators, marketers and revenue leaders, it seems as though Airbnb has been a thorn in their sides for a long time. In reality, the sharing economy site didn’t launch until 2009 and took two years to book its first million roomnights. Today, it is ubiquitous, especially in markets like New York City with high hotel room rates and lots of tourists.