Posts Tagged ‘loyalty programs’

Hotels Must Find Their Own Path to Personalization

by Patrick Bosworth, co-founder and CEO |

Hoteliers everywhere are feeling the pressure to personalize guests’ experiences, but how are they supposed to do it? Special attention paid to service will always be important to personalization. But guests’ expectations for what they consider a custom-built hotel stay are climbing, and new technology is raising the bar.

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Hotel Brand Companies Face Threats From OTAs, Consumer Preferences

by Ed Watkins, Contributing Editor |

Seven trending hotel news stories that will impact your hotel Revenue Strategy.

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How Expedia and Wyndham are Fighting for Loyalty

by Jason Q. Freed, Managing Editor |

While it was all in good fun, a recent webinar presented by EyeforTravel on the current state of hotel loyalty pitted hotel brand programs vs. OTA programs and brought out some subtle jabs by each side.

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Why Hotel Loyalty Won’t Shed the Spotlight in 2017

by Mark Brandau, Director of Content |

It certainly feels like 2016 has been the year of the loyalty program — which could also make it the year of direct bookings, of online travel agency innovation or of hotels preparing for a downturn in the industry cycle. But hotel loyalty will stay top of mind in 2017 and beyond.

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G2E Panel: Casinos’ Non-Gaming Revenue a Major Growth Opportunity

by Mark Brandau, Director of Content |

Historically in the casino business, non-gaming amenities like food and beverage, golf and especially hotel rooms were giveaways for enticing gamblers. But several industry pros gathered for a panel at last week’s Global Gaming Expo agreed those accommodations can and should be profit centers for casinos.

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