Posts Tagged ‘Airbnb for Business’

How to keep Airbnb from stealing your corporate business

by Ed Watkins, Contributing Editor |

To some hotel operators, marketers and revenue leaders, it seems as though Airbnb has been a thorn in their sides for a long time. In reality, the sharing economy site didn’t launch until 2009 and took two years to book its first million roomnights. Today, it is ubiquitous, especially in markets like New York City with high hotel room rates and lots of tourists.

How marketing to business travelers is changing

by Ed Watkins, Contributing Editor |

For many hotel operators, business travelers are the bread and butter of their market mix. Road warriors are dependable, loyal and generally easy to please.