Are Vegas Casinos Prepared to Compete with Airbnb?
Vegas has a lot going for it. It’s filled with integrated resorts boasting huge gaming floors, luxury hotel rooms and endless entertainment options—shopping, nightclubs, shows, restaurants, and museums—that are within an easy walk of each other. Plus, it’s a big convention town and airfare is generally pretty reasonable.Read More
Casino Revenue Managers are Key to Personalizing Offers
Back-of-House Casino Systems Get Turn in the Spotlight
Cashless Casinos Would be a Marketer’s Dream
Back to Basics: First Steps Toward a Casino Revenue Strategy
I remember the summer day when I first stepped foot into my new office at the casino, which was six months away from opening a hotel that would make it a full-fledged resort. Reservations were starting in about a week, and a revenue system was in already in place. The Revenue Strategy was not.Read More