Content by Joanna DeChellis, Contributing Editor

Joanna DeChellis, Contributing Editor

Joanna joined Duetto in May 2015 as a Contributing Editor with more than a decade of writing, editing and graphic design experience for both print and online trade publications. She is passionate about driving content innovation through blogs, e-newsletter and social channels.

How Personalized is Your Hotel’s Digital Marketing Strategy?

by Joanna DeChellis, Contributing Editor |

Amazon’s personalization efforts aren’t exactly new — but they’re certainly noteworthy. For years, its product curation and recommendation algorithm has made headlines. Amazon knows if you’re a country music lover with a dog, or a runner with an obsession for organic snacks. And, in turn, it delivers to you a plethora of personalized recommendations that often inspire unplanned purchase decisions.

Read More

Optimize Profitability with Next-Gen Revenue Management Solutions

by Joanna DeChellis, Contributing Editor |

There’s a lot to be gained — beyond increased revenue and profits — from setting a successful Revenue Strategy in motion in a hotel or casino. A sound plan can reduce time and costs, improve marketing and sales activities and help a property gain competitive intelligence and market insights.

Read More

Are Vegas Casinos Prepared to Compete with Airbnb?

by Joanna DeChellis, Contributing Editor |

Vegas has a lot going for it. It’s filled with integrated resorts boasting huge gaming floors, luxury hotel rooms and endless entertainment options—shopping, nightclubs, shows, restaurants, and museums—that are within an easy walk of each other. Plus, it’s a big convention town and airfare is generally pretty reasonable.

Read More