Content by Jason Q. Freed, Managing Editor

Jason Q. Freed, Managing Editor

Jason joined Duetto as Managing Editor in June 2015 after reporting, writing and editing hotel industry news for a decade at both print and online publications. He’s passionate about content marketing and hotel technology, which leads to unique perspectives on hotel distribution and revenue management best practices.

It’s Time For a New Customer Relationship Strategy

by Jason Q. Freed, Managing Editor |

As innovation happens faster across all industries, businesses are often left chasing trends and lagging behind their customers’ needs. With all the data available on consumers today — and the enormous number of digital touch points to reach them — many suggest it’s time for a societal shift in the way businesses connect with their consumers.

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Wynn Confirms Casinos’ Increased Focus on Non-Gaming Revenue

by Jason Q. Freed, Managing Editor |

According to casino mogul Steve Wynn, none of the casino resorts he has owned and/or operated — Mirage, Golden Nugget, Bellagio, Encore, to name a few — have ever done as much in gaming revenue as they have from amenities off the casino floor.

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Tech teams falling short on enabling personalization, hotel loyalty

by Jason Q. Freed, Managing Editor |

Any effective hotel loyalty strategy today starts with personalization, and often requires a broad directional shift to place the customer at the center of every transaction. When looking to improve guest interactions, hotel operators often approach it from two different directions: service (front end) and data systems (back end).

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