Content by Eric Stoessel, VP of Marketing

Eric Stoessel, VP of Marketing

Eric leads Duetto's marketing strategy and execution and has been with the company since January 2013. He started as a writer and became senior director of content, where he created and managed the company's extensive library of thought leadership and educational content. Before joining Duetto, Stoessel spent eight years covering the hospitality industry as an editor at Lodging Hospitality, Restaurant Hospitality and Food Management.

Room Type Pricing in the Real World

by Eric Stoessel, VP of Marketing |

We talk a lot about Open Pricing and more specifically the value of yielding room types dynamically. We’ve written whitepapers, produced videos and created plenty of slides that illustrate these concepts, but last week I saw firsthand why this is so important and the revenue opportunities too many hotels are missing.

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Vornado: Flexibility allows independent hotels to compete

by Eric Stoessel, VP of Marketing |

When you own residential and commercial real estate as well as hotels, it gives you a bit of a different perspective on things. That’s certainly what the guys at Vornado Realty Trust bring, and their strategy behind the 1,700-room Hotel Pennsylvania in the heart of Midtown Manhattan is a testament to their ability to think outside the box.

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Confessions from a guilt-ridden OTA booker

by Eric Stoessel, VP of Marketing |

I have a confession to make. I booked a hotel room at hotels.com a couple weeks back. I’m not proud.

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Loyalty Pricing Can Work for More Than Just Marriott, Hilton

by Eric Stoessel, VP of Marketing |

It’s been hard to miss all the headlines over the past month about hotel companies’ new loyalty strategies centering on providing members better prices. First was Hilton’s “Stop Clicking Around” marketing campaign that included the promise that HHonors members would receive instant benefits, like the lowest price online. And now there’s Marriott’s “It Pays to Book Direct” campaign and the promise of exclusive rates for loyalty members.

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8 Quotes to Remember From G2E

by Eric Stoessel, VP of Marketing |

At last week’s Global Gaming Expo, industry leaders gathered in Las Vegas to discuss the state of the industry. From general sessions to seminars, the conversations centered on the integrated resort, the importance of attracting younger customers and optimizing profitability beyond the gaming floor.

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The 9 best quotes from RSS

by Eric Stoessel, VP of Marketing |

From Airbnb to the OTAs to mobile and other emerging models changing the way consumers shop and book hotel rooms, the Revenue Strategy Summit was filled with plenty of discussion on the challenges facing the industry. It also included plenty of talk about the opportunities ahead and on ways the industry can adapt and overcome. Here are nine of the best sound bites from the event last Wednesday in Washington D.C.

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