Content by Ed Watkins, Contributing Editor

Ed Watkins, Contributing Editor

Ed has been covering the hotel industry for more than 40 years. He was editor-in-chief of Lodging Hospitality from 1980 to 2012. He then joined Hotel News Now as an Editor at Large, until his retirement at the end of 2014. Ed still contributes to several publications and is a member of the advisory boards for the hotels schools at Michigan State and Penn State.

The Importance of the Human Element in Revenue Management

by Ed Watkins, Contributing Editor |

While technology is a wonderful and sometimes magical tool in the application of revenue management, practioners need to be careful not to use it as a crutch or as a way to avoid making decisions that require judgment, experience and sometimes gut instinct.

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Data Sharing Can Help Create Personalized Stays for Guests

by Ed Watkins, Contributing Editor |

Seven trending hotel news stories that will impact your hotel Revenue Strategy.

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First-Quarter Earnings Calls Uncover Health of Hotel Industry

by Ed Watkins, Contributing Editor |

Many hotel executives approached 2017 with apprehension. A new president in the White House, a growing but sluggish economy, potential hotel overbuilding, world tensions and other issues threatened to end the hotel industry’s seven-year streak of prosperity. Well, the numbers are in for the first quarter, and most public hotel companies fared well and in some instances, better than expected.

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Hotel Brand Companies Face Threats From OTAs, Consumer Preferences

by Ed Watkins, Contributing Editor |

Seven trending hotel news stories that will impact your hotel Revenue Strategy.

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